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Tip for March 16, 2006

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Have you held a grand opening?

Your business may be open for weeks or even months before you're really ready to promote it for all it's worth. But when you are, it's time to hold a grand opening. Promote the business in every appropriate discussion group, directory, web site, and publication, and offer special discounts or giveaways to the first 500 or 1000 visitors. Holding a grand opening adds excitement to your business and creates a sense of urgency in prospects who may be interested.

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